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KUAD-FM Raise $105,000 to Fight Child Abuse (KUAD-FM)

Topic: Youth-Focused Initiatives

In recognition of National Child Abuse Prevention and Awareness Month, the "K99 Good Morning Guys," Brian and Todd from KUAD-FM in Windsor, Colo., stayed on-air for 28 hours straight for their 10th annual "28 Hours of Hope" radiothon. The event raised more than $105,000, which went directly to local community organizations that work to end child abuse and provide aid to abused children in northern Colorado. Just as importantly, the radiothon raises awareness about the prevention of this all too real problem, providing information for abusers to seek the help they need. Highlights of the event include celebrity country western recording artists calling in to give their support. Station staff dedicated 150 hours to the planning and execution of the event. In a letter to the station, one listener wrote "You guys reach so many people and raise awareness so much every year with your 28 Hours of Hope. Thank you for helping those who are too young to help themselves, and even more, for getting the word out there so other people can help them, too." KUAD was a National Association of Broadcasters Crystal Award finalist in 2008.


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