Topic: Youth-Focused Initiatives
NRG Media’s KBBK-FM, Omaha, Neb., will sponsor the annual Polar Bear Plunge for Special Olympics on February 26, 2011. The "bone-chilling" event invites participants to collect pledges from their families and friends for plunging into the icy waters in Omaha. All the event proceeds support more than 4,000 athletes who are involved in the Special Olympics Nebraska.
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