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NBC and Blake Shelton Help in the Heartland, Raising $6 Million for the United Way (NBC)

Topic: Disaster Relief and Recovery

NBC hosted the Healing in the Heartland benefit concert featuring Blake Shelton and special guests Miranda Lambert, Usher, Reba, Darius Ruker and others. The program also aired on Clear Channel and Cumulus stations across the country. The concert raised more than $6 million in pledges and ticket sales to help Oklahomans affected by the May 20 tornado. All proceeds went to the United Way of Central Oklahoma.


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