Topic: Disaster Relief and Recovery
Maranatha Broadcasting’s WFMZ-TV Allentown, Penn. provided round-the-clock storm coverage, remaining on-air using emergency generated power for five days. The station positioned crews throughout the community in advance so they could report on conditions. In anticipation of widespread power outages, anchors reminded viewers of various ways to get weather updates and encouraged the purchase of battery-operated TVs. WFMZ-TV also simulcast its coverage on local radio stations so that people without TVs could access emergency information.
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