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WAVE-TV Raises Awareness for Breast Cancer (WAVE-TV)

Topic: Health Awareness Campaigns

Raycom Media’s NBC Affiliate WAVE-TV Louisville, Ky. supported the American’s Cancer Society during breast cancer awareness month. Anchor Dawne Gee emceed the annual “Making Strides to End Cancer Walk” and conducted live interviews before and after the event. Also, the station donated air time for hundreds of PSAs to broadcast, encouraging people to register for the cancer walk. WAVE employees also formed a team for the walk to raise money for the American Cancer Society.


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