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NAB Education Foundation Announces WVIZ as Service to America Award Winner (WVIZ)

Topic: Community-Focused Initiatives

The National Association of Broadcasters Education Foundation (NABEF) announced the winners for the 2015 Celebration of Service to America Awards, recognizing outstanding community service by local broadcasters. Winners will be honored at the Celebration of Service to America dinner held Tuesday, June 16 at the National Building Museum in Washington, D.C.

“Broadcasters have an unwavering commitment to serving the public, and the Service to America Awards are an opportunity for us to celebrate those radio and TV stations that epitomize what it means to be a broadcaster,” said NABEF President Marcellus Alexander. “This year’s winners have gone above and beyond to create a positive and worthwhile impact on the communities they serve.” This year’s Service to America Awards will honor the following broadcaster:

SERVICE TO CHILDREN AWARDS
These awards spotlight television and radio stations for outstanding programs, campaigns and public service announcements produced for the benefit of children.

Television
WVIZ Cleveland, Ohio
Owner: Ideastream
Cleveland area schools have the second worst dropout rate in the country. To address the educational challenges in the community, WVIZ, WCPN and WCLV partnered to create a nonprofit organization with a mission to address this issue. Throughout 2014, the group expanded its early childhood literacy efforts and partnered with other organizations to help older students stay in school. Through televised programming, they brought attention to community resources and raised awareness for the types of dangers youths face during after school hours. The group also hosted a drop-out prevention day, gathering more than one-hundred 8th graders who received advice from and interacted with experts and recent graduates. WVIZ produced content from this event for local television, radio, web and social media, and followed up with the students at their schools. In addition to assisting students, the group also provides resources for parents and educators.

Category Finalists:
WHAS-TV Louisville, Ky., Gannett Broadcasting
WISN-TV Milwaukee, Wisc., Hearst Television
WJLA-TV Washington, D.C., Sinclair Broadcasting Group


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