Topic: Youth-Focused Initiatives
ABC, CBS, Fox and NBC aired The Entertainment Industry Foundationís (EIC) one-hour Think It Up program on Sept. 11. The Think It Up initiative aims to build excitement for learning in classrooms around the country through celebrity endorsements and by showcasing positive stories from students and teachers. Kristen Bell, Matthew McConaughey, Ryan Seacrest, Jessica Williams, Jeremy Renner, Stephen Colbert, Scarlett Johansson and Gwyneth Paltrow participated in the show, which included sketches and musical performances.
Watch Justin Bieberís telethon performance here.
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