Topic: Community-Focused Initiatives
Beasley Broadcasting Group’s WNCT-FM Greenville, N.C. stayed on-air after a fire on September 4 caused an estimated half a million dollars in damage. WNCT-FM, North Carolina’s oldest radio station, has always been located in the same building. The station’s commitment to its listeners inspired them to broadcast immediately following the fire. “They listen to us for entertainment, news, weather, (to) find out what’s going on in the community ... It’s part of their life," said General Manager Brad Hood.
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