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Univision’s “Pequeños y Valiosos” (Young and Valuable) Education Campaign Enters Third Year (Univision Communications)

Topic: Youth-Focused Initiatives

Univision’s Pequeños y Valiosos (Young and Valuable) encourages Hispanic parents to engage in specific actions that boost early cognitive and social-emotional development among young children ages 0-5. A new “Padres de Univision” (Univision Parents) public community group on Facebook encourages parents to share their experiences with each other. A new early childhood section on Univision Contigo’s “Clave Al Exito” online parent portal and a text message service are free tools that provide information, tips and videos to help parents and caregivers.


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