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Radio Takes on Heroin (WTAQ-AM, WHBL-AM/FM, WSAU-AM)

Topic: Drug Prevention

Midwest Communications’ WTAQ-AM Green Bay, WHBL-AM/FM Sheboygan and WSAU-AM Wausau partnered on “Heroin In Wisconsin: Save Our Families,” a live, five-hour special that aired from 6 – 11 a.m. on May 6. Morning show hosts engaged listeners in a conversation about opioids and provided in-depth coverage on Wisconsin’s growing addiction problem. The stations also worked with state and local law enforcement to raise money for heroin and opioid treatment facilities. Al Peterson of NTS Media said it is “a great example of local radio using its resources and airwaves to address a major issue facing their listeners and communities.”


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