Topic: Health Awareness Campaigns
Radio One’s national network raised $1.5 million for St. Jude Children’s Research Hospital during the Radio Cares for St. Jude Kids radiothon held March 9. Radio One’s top fundraisers were WPZE-FM Atlanta, WPRS-FM Washington, D.C. and the Detroit cluster, WCHB-AM, WPRZ-FM, WDMK-FM and WGPR-FM. Programs like this ensure that families never receive a bill from St. Jude for treatment, travel, housing or food. Since 2008, the event has raised nearly $12 million.
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