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WCVB Airs Hour-Long Addiction Special (WCVB-TV)

Topic: Health Awareness Campaigns

Hearst’s ABC affiliate WCVB-TV Boston aired an hour-long special “5 On: State of Addiction” on June 13. The special looked at how those on the streets, law enforcement, first responders, hospitals and rehab centers are dealing with opioid addiction and overdoses. WCVB provided the phone number of the Massachusetts Substance Use Helpline for live phone-banks staffed by experts, as well as the helpline’s website. “5 On: State of Addiction” featured personal stories of people struggling with addiction, recovery and potential long-term effects of this disease. It also explored how a large number of babies born each year are dependent on opioids and examined innovative approaches in EMS responses to overdoses.


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