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Hearst Hosts Live Special on Opioid Crisis

Topic: Drug Prevention
Posted on 9/13/2017

Hearst Television stations aired and streamed a live primetime one-hour special, “Matter of Fact: State of Addiction,” on September 13 to address America’s opioid epidemic as part of Hearst’s year-long multi-platform news and investigative series that launched in January 2017. Award-winning journalist Soledad O’Brien hosted the program, which featured live inserts from local stations addressing the crisis in their markets and field reports from around the country. Viewers used the hashtag #stateofaddiction to post pictures, videos and stories, creating a virtual “wall of remembrance” for victims of the epidemic. The special included segments with physicians, U.S. DEA Director Chuck Rosenberg; U.S. Sens. Ron Johnson and Rob Portman and Rep. Greg Walden.



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