Telemundo and the National Association of Latino Elected and Appointed Officials (NALEO) Educational Fund hosted two phone banks, each open from 7:00 a.m. to 9:30 p.m. On September 17, they focused on citizenship questions and on September 24 addressed voter registration. The campaign is part of “Hazte Contar” (“Be Counted”), Telemundo’s multi-year initiative encouraging participation in the 2020 census and presidential election.
Leading up to the phone banks, Telemundo stations in 30 markets aired news stories about the U.S. citizenship application process and the importance of registering to vote. Stations hosted local voter registration events and aired multiplatform coverage of local and federal election campaigns. Telemundo Network promoted the phone banks on its morning show “Un Nuevo Día,” news programs “Noticias Telemundo Mediodia,” “Al Rojo Vivo,” and “Noticias Telemundo,” and on digital and social platforms.